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Cryptocurrency exchange with banking accounts
Client
NDA
Platform
Adaptive SPA
Our Role
Research, Customer Journey map, User Flow Mapping, Information Architecture, Style guide, Low/High-Fi prototypes, Usability Testing
Status
Partially implemented
Product styles
Typography
Aa
Raleway
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo pp Qq Rr Ss Tt uu Vv Ww Xx yy Zz
Regular
Semi-Bold
Bold
Colors
Link
#FF8946
Secondary
#33E8E8
Success
#33E8E8
Error
#33E8E8
Text - prymary
#FF8946
Black - beach
#FF8946
Black - low
#FF8946
Text - secondary
#FF8946
Iconography
Research
Main goals
- Investments
- Cross-border transfers
- Money laundering
Secondary goals
- Fast financial transactions
- Purchases of goods and services
Target audience
- 18-34 years (most popular age group)
- 24% of cryptocurrency buyers work in the IT industry or are engineers
- Sales / marketing workers
- 48% of cryptocurrency holders in Europe hold high positions
Potential customers
- Developers
- Testers
- Designers
- Analysts
- Traders
- Businessmen
- Miners
Disadvantages
- Risk of fraud
- High commission rate
- Interface complexity
Advantages
- Security
- Operation speed
- Confidentiality
- Appearance and usability
- Crypto exchanger reserve
- Reviews
- 24/7 support service available
- Service life period
Main goals
- Investments
- Cross-border transfers
- Money laundering
Secondary goals
- Fast financial transactions
- Purchases of goods and services
Target audience
- 18-34 years (most popular age group)
- 24% of cryptocurrency buyers work in the IT industry or are engineers
- Sales / marketing workers
- 48% of cryptocurrency holders in Europe hold high positions
Potential customers
- Developers
- Testers
- Designers
- Analysts
- Traders
- Businessmen
- Miners
Disadvantages
- Risk of fraud
- High commission rate
- Interface complexity
Advantages
- Security
- Operation speed
- Confidentiality
- Appearance and usability
- Crypto exchanger reserve
- Reviews
- 24/7 support service available
- Service life period
UX Persona & CJM
Artem Zhdanov
About
27 y.o.
Ukraine, Kyiv
Businessman
3000+
Bio
Artem worked in the IT industry for more than 6 years, but then decided to do cryptocurrency mining. From time to time he converts the extracted cryptocurrency into fiat.
Artem Zhdanov
About
27 y.o.
Ukraine, Kyiv
Businessman
3000+
Bio
Artem worked in the IT industry for more than 6 years, but then decided to do cryptocurrency mining. From time to time he converts the extracted cryptocurrency into fiat.
Artem Zhdanov
About
27 y.o.
Ukraine, Kyiv
Businessman
3000+
Bio
Artem worked in the IT industry for more than 6 years, but then decided to do cryptocurrency mining. From time to time he converts the extracted cryptocurrency into fiat.
CJM
Product: Xrave (Cryptocurrency Exchange)
User interface details
Crypto wallets list
Using this page, the user can immediately track the volatility and trading volume of 10+ coins without moving between the screens and see both his/her overall balance and the balance of each coin.
Mobile view
We decided to get rid of the bottom menu and fit all the navigation into a standard "burger" in the header of the site.
USD Wallet
Each fiat account is connected to a virtual card that the user can use when paying for all the services.
Exchange process
The exchange of crypto assets is carried out in 3 steps, we tried to simplify it as much as possible so that even the most inexperienced user can easily exchange their assets without long entry into the interface.
Confirm the exchange
We’ve done design research and our team has identified a need for users to see the amount of coins he/she is giving away, the amount they’re receiving, the service fee and the delivery time. This important information gives confidence that the service doesn’t have any hidden fees and the user will receive exactly what he expects.
Most used components
We use a systematic approach to unite single elements into an effective and aesthetic system you can be proud of. Your developers will be suprised how the design can be accurate.
Buy crypto
The purchase of cryptocurrency is carried out in 1 step, provided that the user has already saved a card from which funds will be debited.
Buy process
The process of buying coins is made as simple as possible so that the user can meet their cryptocurrency needs as quickly as possible
Fiat Wallet
Your fiat wallet contains all your funds in a currency, for example, your euros or dollars. Here you can also view the statistics of your balance and the positive or negative growth of your balance.
Highlights
57
unique screens
7
goal flows
40+
components in ui-kit
XRave
web3
crypto-future
Product designers
Stanislav Lavrik
Nazar Stodolya
Kirill Y.
Developers team
Uni-Ops
Make the first step to your properly designed product by contacting me.
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