Product Designer Stan Lavrik

Core tool
Figma, MO
Type of interface
Adaptive SPA and Android APP
Our Role
User research, Design strategy, Design system, Interaction design, Visual design, Design critique, Team leadership
Status
Implemented

About product

Cryptocurrency exchange, top-20 coinmarketcup 2018. Fast and inuitive solution for traders from all world. Exrates is the easiest place to buy, sell and trade digital currencies, including Bitcoin, Ethereum, XRP, BNB, Zcash and many more.

Aug 2018 - Jan 2019

I worked on the project for about 6 months, during which time I completed the MVP, tested the full version of the project on real users and eventually showed it to the world.

Product styles

Typography

Montserrat

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo pp Qq Rr Ss Tt uu Vv Ww Xx yy Zz

Regular

Semi-Bold

Bold

Colors

Action

#7B6BFB

Background

#2F2D34

Warning

#F2C94C

Desaturate

#0E0F16

Success

#5FA95C

Grey-Beach

#1F2023

Error

#D12719

Grey-Ligth

#383B40

Iconography

Spacing

Feather icons at 24px height and width with 2px stroke weight

Margins 2 px

Full size 24 px

Research

Main goals

Investments
Cross-border transfers
Money laundering

Secondary goals

Fast financial transactions
Purchases of goods and services

Target audience

18-34 years (most popular age group)
24% of cryptocurrency buyers work in the IT industry or are engineers
Sales / marketing workers
48% of cryptocurrency holders in Europe hold C-lvl positions

Potential clients

Developers
Testers
Designers
Analysts
Traders
Businessmen
Miners

Disadvantages

Risk of fraud
High commission rate
Interface complexity

Advantages

Security
Operation speed
Confidentiality
Appearance and usability
Crypto exchanger reserve
Reviews
24/7 support service available
Service life period

Main goals

Investments
Cross-border transfers
Money laundering

Secondary goals

Fast financial transactions
Purchases of goods and services

Target audience

18-34 years (most popular age group)
24% of cryptocurrency buyers work in the IT industry or are engineers
Sales / marketing workers
48% of cryptocurrency holders in Europe hold C-lvl positions

Potential clients

Developers
Testers
Designers
Analysts
Traders
Businessmen
Miners

Disadvantages

Risk of fraud
High commission rate
Interface complexity

Advantages

Security
Operation speed
Confidentiality
Appearance and usability
Crypto exchanger reserve
Reviews
24/7 support service available
Service life period

UX Persona & CJM

Petro Mogula

About

27 y.o.

Ukraine, Kyiv

Businessman

3000+

Bio

Semen worked in the IT industry for more than 6 years, but then decided to do cryptocurrency mining. From time to time he converts the extracted cryptocurrency into fiat.

Viktor Borsch

About

27 y.o.

Ukraine, Kyiv

Businessman

3000+

Bio

Artem worked in the IT industry for more than 6 years, but then decided to do cryptocurrency mining. From time to time he converts the extracted cryptocurrency into fiat.

Golovach Lena

About

27 y.o.

Ukraine, Kyiv

Businessman

3000+

Bio

Artem worked in the IT industry for more than 6 years, but then decided to do cryptocurrency mining. From time to time he converts the extracted cryptocurrency into fiat.

CJM

Ptoduct: Xrave (Cryptocurrency Exchange)

User interface details

Beginners friendly

I has designed unique onboarding steps + interface hits to make users feel comfortable when using the product for the first time.

Сross-platform

I want our product to erase the boundaries between platforms and therefore implement an adaptive web version + native application for Android.

Сross-platform

The project was developed by programmers as a Single Page Application, which gives a really fast page loading and maximum user immersion in the product.

Dashboard

The most important page of the entire service. With the help of widgets, the user can trade crypto assets without moving to other screens. A chat has been added here to communicate with all users who are currently online and trading with you.

Landing page

For easier registration, our team has developed a landing page on which we explain the main advantages of the Exrates over competitors, tell the terms of cooperation, as well as the referral program.

Balanece

On this page you’ll see a list of all wallets available for replenishment, storage and exchange. The user can navigate through the tabs depending on the type of asset he/she wants to watch.

Transaction History

A convenient filter on the transaction page will help you quickly and easily understand when and with what amounts of currency and coins the user interacted.

Trade page

The revolutionary arrangement of elements helped to place all the necessary widgets on one mobile phone screen. To trade crypto assets, the user only needs to make a couple of finger taps.

Most used components

We use a systematic approach to unite single elements into an effective and aesthetic system you can be proud of. Your developers will be suprised how the design can be accurate.

Orders

The order list helps the user understand how much and what kind of coins he wants to buy. Also on this page we show the history of orders that have already worked and the filters by which we can sort them.

Session time

During the research, our team received an insight that users would like to manually set the session time on the site, this directly affects the safety of their money on their accounts.